How to create a WhatsApp Business account for companies? - Step by step guide

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Marie-Ange Demory

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We live in an age where digital is a trend and having an online tool that allows you to connect with your customers quickly and easily is necessary for the development of your business or company already created.

WhatsApp Business is a downloadable application totally free available for Android and iPhone, so to get it you just need a smartphone, not necessarily a high-end one. This application was developed especially for small and medium-sized businesses.

WhatsApp Business guarantees and facilitates interactions with customers, as it offers tools to optimize, organize, synchronize profile photos and have quick and specific responses to messages your customers can send regarding questions about your content, product to offer.

    How does it work and what is it for?

    It is designed and works like WhatsApp, i.e. it has the same main tools, only a few quick management options have been added to be efficient in its use. Tools such as i predefined message buttons as "received".

    So you shouldn't worry about learning how to use it from scratch, if you are an original WhatsApp user it will be easy for you to master it.

    You can use it to keep doing all the things you already do with original WhatsApp like sending messages and photos, however, we will give you a small list of some of the functions this new application has for you:

    • Company profile to show your potential customers all of them the most important information, such as your address, email, other places where they can see your products and your website.
    • Statistics that can allow you to have a percentage for see how many messages have been sent, delivered and read successfully, that is, they will help you optimize your communication work.
    • As mentioned above, it also provides you with instant messaging tools to respond quickly and forcefully to your customers. They may be absent or welcome messages
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    You can even classify messages by tag, i.e. the application allows you to classify users with tags, which will be very useful for keeping track of your acquisition process.

    You can create a product catalog so that this allows you to upload the products of your store directly in a link to your WhatsApp, thus enhancing e-commerce.

    How to install WhatsApp Business?

    Installing WhatsApp Business is quick and easy. If you are already a WhatsApp user, you will be familiar with this process, as you will need to go through the same steps to download the app.

    You will need to download the app from Google play , if you are an Android user or from the App Store for Apple users. Enter your download store on your mobile device and enter "WhatsApp Business" in the search engine. Download the app and once done the application will be installed and you will need to configure it on your device.

    After these simple steps you have to take into account who you have need a unique number for this app , if you are already a WhatsApp user and do not have a separate number, you must change your personal number in a company, taking into account that after this you will not be able to change it again in staff.

    Once these steps are completed, you will be able to enjoy all the exclusive tools this app offers you.

    How can WhatsApp Business benefit my business?

    We all know the first key to growing your business is generate loyal and attentive customers to what you want to offer them, so being in communication is the basis for your company to position itself in the market, in addition to the excellent quality that you can offer on your products or services.

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    This app will make it easier for you to solidify the bonds between you and your customers, as well as allow you to measure the reach that all messages can have that you send, it will also allow you to take your digital content directly and with the intention of getting an almost immediate response.

    It can be of great benefit to you to download and learn how to use this app correctly. It is recommended for all those small and large companies who wish to invest in virtual and direct communication, without letting it pass that this will lead to the fact that you will be able to increase the sale of all your products.

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